A Lil’ Segment On What…I am majoring In.

I am beginning a new segment, called “a lil’ segment on what…” where readers can find out a little bit more about me and what I do. I obviously get to pick the topics, but a little less about me and more about what I am majoring in at the University of Colorado Boulder, why I am majoring in these field studies, and what my dream career goals are.

I am currently not in school, however, will be picking up classes once again during the summer, in order to be able to make the May 2018 graduation ceremony. Honestly, finding my major was almost hopeless for me, and at the end of sophomore year, I had to make a big decision. My initial decision was to join the Journalism school at the University of Boulder, Colorado. Unfortunately, I did not get in on my first try. But, hey! Second time is the charm. I finally after two attempts got into my dream school, however, I made the bold decision to stay enrolled in the Arts & Science’s school, as well. I am currently pursuing a Double Degree in both Advertising & Marketing and Psychology. It is a hard feat, but these are things I am truly passionate about.

I had to pick my Psychology major in a room full of angry, frustrated freshman trying to get enrolled – and I looked lost. As they finally called my name, as I had a hold on my account and could not sign up for classes until I declared my major, I soon found out that I had to decide my entire future in about five minutes on a iPad, in the next three seconds. Pain, panick and sweat passed over me, as I had found out that the counselor I was seeing no longer was my assigned counselor. I chose Psychology – it seemed pretty cool at the time, I did not know much about it, and I did not know how much I could learn and relate to my classes. Psychology has now become one of my biggest passions, as I hope to one day solve the global issues of addictions of many, to handle the mental evaluations of many patients, to make medication accessible to all, and most importantly, help bring light to a subject that is often ignored and overlooked in our society.

So much crime, addiction, and problems within our society would be solved if we were all put on correct medication, molded to each and everyone’s unique biochemical makeup of their brain. Wouldn’t that be something?

So many of us neglect getting diagnosed. Beyond that, many individuals are afraid to receive proper medication and treatment, or do not have the means to meet the overpriced treatment plans or to buy medication. This is a sad thing for me, and I believe that with more knowledge of our neurological systems and our brains, we can all learn so much about what is going on, why we feel the way we do, and how to stabilize even the slightest unstabilized part of your brain.

Accessibility and knowledge of all aspects of psychology, including therapy, disorders, medication stabilization, long-term treatment, social aspects of psychology, cognitive aspects of psychology, aspects of abnormal aspects of psychology, among many other things are some aspects of psychology that I would like to unlock.

Similarly, I would like to have more research done to the correlation of crime rates versus mental well-being, more specifically serotonin levels. Most recently, I learned in my Social Psychology class that most “hardcore” criminals, such as those who rape, murder, etc. have very low levels of serotonin in their brains. Similarly, I learned that drug abuse or long-term use can be linked to an undiagnosed disorder that went on too long.

So much about Psychology is unknown and I would like to make it known, during my path towards treatment and a proper medication regiment.

My second major includes the field of Advertising and Marketing, where I learn how to manipulate people into being interested in what I would be selling at the time. I have been told I have a way with words, art, etc. that make it easy to make things relatable, and appealing towards the masses. I have finally decided to use my hardcore manipulation for the better good and start combining my knowledge in Psychology, in order to learn more about humans, in order to then sell the product that I will be trying to advertise so carefully.

Advertising and Marketing is often not paired with Psychology, and I do not see why. The majors go hand-in-hand, as I discovered that the more I learn about people, how they react, how our bodies function and work, the more successful I could be at selling my advertisements, and being successful at it.

Advertising and Marketing involves a lot of thinking, and a lot of time spent in your head, as you try to come up with the next new idea or way to sell your product. I believe that my ability to be an excellent problem solver will help me in this career, as I know that advertising and marketing relies a lot on your problem solving skills. Some may say it’s a dying business, but advertising and marketing is now growing on another platform – social media. With our latest technological advancements, advertisers have to spend less time working with print, and spend more time working digitally.

In order to fully embrace the digital age and my inner nerd, I decided that being in the creative field of advertising and marketing would perhaps be my forte. I channel a lot of my creativity out through blogging, coloring, and photography, in order to help myself find creative solutions to problems, using the right side of my brain! I actually believe that advertising and marketing, as well as psychology, allows you to access both parts of your brain, letting me entertain logical, yet creative solutions to problems.

I am also using my strong, thorough knowledge of popular culture and worldly news to my advantage, because staying informed in the best way to stay ahead of the game in the advertising and marketing world, as it is an extremely competitive field. Especially in recent years, with the use of advertisements on social media, being a social media guru and growing up in the social media age helped me. This market is extremely profitable, only if your ads sell and people are buying the product. I guess I kind of like the uncertainty. My dream is to run an advertising campaign for a major fashion enterprise, such as Vogue, Cosmopolitan, YSL, etc. I would truly enjoy working for a large fashion corporation, as fashion has become my world. I believe when choosing your major, tapping into your skills and interests are key. And then, once you figure that out, it’s easy peasy from there. Dream jobs and goals come up in your head, as you try to make something different and unique out of yourself.

I have yet to make a portfolio, but I have seen so many genius one-liners and excellent fake ad campaigns completed by my own peers. The target audience is constantly craving for something new and fresh to catch their attention, so it’s truly competitive since most of my peers have the same access, interests and life goals as me.

The last reason why I chose these majors, beyond the fact that I am completely mindblown by both topics, is the fact that it is a versatile two majors to have. If I get bored working at an advertising company, I can switch back and forth between career paths. Call me crazy, but one, singular career path is not the life for me. I want to do more than just sell things and catch people’s attentions, I want to help people.

Similarly, my psychology major will hopefully open some doors for me to work for nonprofit organizations, where I would like to work. I would love to do a bit of both volunteering, as well as volunteering my services towards ad campaigns, and marketing. Running an advertising campaign for a great non-profit with a good message is also one of my lifelong goals. It would be incredible to be selling a product that does good for the world. With my psychology major, I can also work with people directly, not just working behind the scenes. And, after this semester of social psychology, I learned how much I truly love being around people, getting to know people, and working with people. My dream in life is to make a stance, make a difference, and get a little noticed for my work!

Ideally, in order to set myself apart from other projected advertisers and marketers, I started this blog. Don’t get me wrong I mostly started this out of simple boredom, a need for release of creative thoughts, and because it had been one of my goals for this year. I hopefully will still have this blog up and running in ten years still. Talking mindlessly about shit I only care about…but hey, whatever 4ever, right?

I want to hear from others, what are your goals, aspirations, and career goals? What are you current majors at school and why did you chose that? With these new gadgets, and robots, we have so many outlets for information and ways to receive information that our society has developed a need for more specialized, unique job openings that require specialized skills and majors. I am interested to see how you believe you can change the world!

I believe college should be filled with fun times, but it should also be filled with a purpose and motivation to want to get your certificate and graduate with the major, or majors, you so desire, so you can be let out into the world and be living out your dream job.

I am a leap and a half away from all these goals, but I am finding that after two years of deliberation, I am finally happy with my major.

Feel free to share your thoughts, DON’T BE SHY!

xo,

Aichan Tewahade

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